Acuity Mobile Press Releases

October 21, 2008 - Utah Jazz Selects Acuity Mobile as Mobile Marketing Provider

Acuity Mobile to Provide NBA Team with Complete Suite of Intelligent Mobile Marketing Services; Platform for myJazz Mobile Program, In-Game Promotional Campaigns.

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October 1, 2008 - CTM Media Group Selects Acuity Mobile to Power Mobile Offerings

Acuity Mobile to Provide CTM with Complete Suite of Intelligent Mobile Marketing Solutions; Will Extend CTM's Multi-Media, Multi-Channel Tourist Information Network to Mobile Channel.

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July 22, 2008 - YPARTNERSHIP AND ACUITY MOBILE FORM ALLIANCE TO DEVELOP INNOVATIVE MOBILE MARKETING PROGRAMS

Ypartnership, America’s leading marketing services agency specializing in serving clients in the travel and leisure industries, and Acuity Mobile, a leading provider of mobile marketing solutions, announced today a strategic alliance to collaboratively develop mobile marketing programs for clients in the travel, leisure and entertainment industries.

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June 16, 2008 - G.A. Wright Taps Acuity as Mobile Marketing Solutions Partner

Acuity Mobile to Help G.A. Wright Gaming and Hospitality Clients Implement Industry-Leading Mobile Marketing Platform for Targeted Loyalty Campaigns

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May 8, 2008 - Automotive Marketing Leader NewStream International Selects Acuity Mobile to Add Intelligence and Location...

Acuity’s eMAP Platform Chosen to Provide Advanced Location Targeting and Mobile Marketing Solutions for Auto Dealerships

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April 22, 2008 - Acuity Mobile Partners with AlphaTrek to Provide Advanced Location Targeting for Mobile Marketing Clien...

Acuity Mobile Inc., a leading provider of mobile marketing solutions, today announced a new partnership with AlphaTrek, a technology firm specializing in real-time location services. Acuity will combine its Embedded Mobile Advertising Platform (EMAP) with AlphaTrek’s superior tracking technology to deliver precision mobile marketing opportunities for its clients with an accuracy range of 3-5 feet.

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March 26, 2008 - Acuity Mobile Adds Depth, Experience to Senior Team with Hiring of Eric Ashman as Vice President of Eng...

Acuity Mobile, a leading provider of mobile marketing solutions, today announced the hiring of Eric Ashman as Vice President of Engineering. Ashman, a seasoned technology executive and entrepreneur will be responsible for growing Acuity's development and production infrastructures; hiring and supervising new developers and technical project managers; and participating in the strategic planning process.

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February 27, 2008 - State Invests in Innovative Mobile Marketing Firm

Governor Martin O'Malley announced today that Acuity Mobile Inc., an innovative mobile marketing firm, has received an investment from the Maryland Department of Business and Economic Development (DBED). The company, whose patented technology was recently featured on the TODAY show, is the developer of the Embedded Mobile Advertising Platform (EMAP), which delivers sponsored content and offers, like ads, coupons and news, to mobile phones.

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February 4, 2008 - NAVTEQ Invests in Acuity Mobile to Further Expand Advertising Capabilities

NAVTEQ, a leading global provider of digital maps for vehicle navigation and locationbased solutions, has made an equity investment in Acuity Mobile, Inc., which specializes in mobile location-based advertising delivery. NAVTEQ has also extended its licensing of Acuity Mobile technologies. NAVTEQ has extensive capabilities in mobile advertising; this investment and the resulting collaboration will enable NAVTEQ to enhance its ability to meet the growing demand for interactive advertising delivered seamlessly onto location-aware devices. Further, this agreement will make for a keener expertise and insight into the interactive advertising space.

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June 11, 2007 - Acuity Mobile Announces New Corporate Headquarters in Washington Metro Region

Acuity Mobile, the leading provider of targeted wireless marketing technology, today announced the opening of its new headquarters in Greenbelt, Maryland, to support its rapid expansion in the U.S market. The new facility will accommodate additional research and development resources focused on further enhancing Acuity';s patented Embedded Mobile Advertising Platform (EMAP). These resources will ensure that EMAP continues to meet the needs of the rapidly evolving mobile marketing space.

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May 21, 2007 - Acxiom Corporation and Acuity Mobile Partner to Power Targeted Mobile Marketing Solutions

Acuity Mobile and Acxiom Corporation today announced a powerful new mobile marketing solution that integrates world-class consumer data and behavioral analytics with the industry's leading real-time mobile content delivery platform. The new mobile marketing solution exceeds current industry offerings by marrying Acxiom's data and analytical capabilities with Acuity Mobile's location-based technology and Spot Relevance offering the ability to deliver mobile content to the right user based on time, context, location and user preferences.

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May 1, 2007 - Leading Consumer Privacy Expert Joins Acuity Mobile's Board of Advisors

Acuity Mobile, a leading provider of targeted mobile content delivery technology, today announced the addition of Alan Chapell as a new Board member and executive advisor. Mr. Chapell will advise Acuity Mobile on the latest issues surrounding the privacy of mobile users, with the goal of protecting the consumers user experience and supporting continued adoption of mobile marketing applications by users and wireless service providers.

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April 16, 2007 - Acuity Mobile Launches Next Generation Mobile Advertising Platform to Deliver Spot Relevance™

Acuity Mobile, a leading provider of mobile marketing content delivery technology, today unveiled the next generation of its Embedded Mobile Advertising Platform (EMAP) that delivers Spot Relevance™ - the capacity to target the right content to the right person, at the right time and in the right location. EMAP 4.0s patented technology meets the challenges of mobile content delivery through ease of deployment, customization and enhanced analytical tools that allow the EMAP Preference Engine to learn over time and supply the end user with increasingly relevant content and advertising.

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March 26, 2007 - NAVTEQ's Traffic.com Selects Acuity Mobile to Drive Next Generation Mobile Advertising:

Acuity Mobile, a leading provider of mobile marketing content delivery technology, announced today its EMAP technology has been selected for the embedded mobile advertising for Traffic.com, a NAVTEQ (NYSE: NVT) company. Traffic.com, a leading provider of real-time personalized traffic information for drivers coast-to-coast, was recently acquired by NAVTEQ, a leading global provider of digital maps for vehicle navigation and location-based solutions.

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February 27, 2007 - Acuity Mobile Bolsters Executive Team with Addition of New Chief Operating Officer:

Acuity Mobile today announced the expansion of its executive team with the addition of Gregg Smith as chief operating officer and executive vice president. In this new position, Smith will oversee company operations and help chart overall corporate strategy and financial management.

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